Floowi connects top LATAM professionals with leading U.S. companies through remote talent solutions. Our mission is to make LATAM the world’s premier hub for growth and excellence.

🌟 About our Client:

A U.S.-based digital marketing agency that combines strategic consulting with execution across branding/creative, web & UX, paid media, social, automation, and analytics. It serves a range of B2B and consumer-facing organizations, delivering end-to-end marketing programs and ongoing managed services.

✍ Short Description:

We’re looking for a data-driven Social Media Specialist to execute and optimize high-performing PPC campaigns across Google, Microsoft, and other platforms, while creating organic strategies. This is a remote, full-time role ideal for someone with hands-on experience managing various campaign types, performance analysis, and conversion tracking. You’ll collaborate closely with clients and internal teams to ensure strong ROI across multiple accounts.

💰 Compensation: Full-time – Competitive pay in USD

🌎 Location: 100% Remote – Open to candidates based in Latin America.

🗣 Language Requirements: Advanced English (written and spoken) – mandatory for client communication.

🤝 What We Offer:

• Opportunity to manage and optimize ad campaigns across various industries.
• Fast-paced environment with exposure to multiple clients.
• Growth potential within a highly skilled performance marketing team.
• Collaborative and supportive remote culture.

💼 Responsibilities:

• Support on and implement comprehensive paid search strategies tailored to client goals and industry verticals.
• Conduct detailed keyword research and competitor analysis to identify high-performing search opportunities.
• Write compelling, on-brand ad copy that drives clicks and conversions across search and display campaigns.
• Set up and launch campaigns across Google Ads, Microsoft Ads, and other platforms, including Shopping, Local Services, Performance Max, and YouTube Ads.
• Monitor and adjust budgets, bidding strategies, and pacing to maximize ROI and meet performance goals.
• Implement and manage conversion tracking using Google Tag Manager, Google Ads, and GA4.
• Analyze performance and make regular optimizations to ad copy, keywords, targeting, and bidding based on data insights.
• Generate regular performance reports and provide clear, actionable recommendations.

💡 Qualifications:

• 3+ years managing paid search campaigns and organic strategies
• Proficient in Google Ads, Microsoft Ads, Google Tag Manager
• Experience with Shopping, Performance Max, YouTube, and LSAs
• Strong understanding of bidding strategies and Quality Score
• Skilled in writing and testing ad copy (A/B)
• Proficient in GA4 and analytics integration
• Strong analytical mindset with attention to detail
• Comfortable managing multiple client accounts
• Excellent communication and time management skills
• Google Ads certification is a plus

🚀 Enjoy creating organic social media strategies? Apply now!